About GREENIES™ Dog Dental Treats & Our Online Shop

The GREENIES™ Online Shop is here to make shopping for your dog’s favorite treat, easy! Made by pet parents, for pet parents, we understand that every pet has their own unique needs. The GREENIES™ Online Shop is eager to help build a proactive wellness routine for your pet so they can live their best lives. With easy product recommendations, and reoccurring orders, shop.greenies.com is designed to be customer for your pet, with ease of the ulti-mutt pet parents.


The Greenies brand all began with one adorable pup, and some really stinky breath. Ivan, our Greenies mascot and pup that inspired it all, was a very good boy with…not so great teeth. Covered with plaque and tartar, Ivan’s teeth resulted in poor gum health and breath his owners couldn’t stand. His owners worked with a board-certified veterinary nutritionist and other experts to develop the first toothbrush-shaped Greenies Canine Dental Chews. Ivan’s owners loved his new fresh breath so much, they told their friends, who told their friends, who told their friends, and…here we are today. A little bad breath, a whole lot of love, and two pet parents eager to help keep their dog healthy is how Greenies started. Today, Greenies is still on a mission to clean every mouth with tail-wagging flavor.


As loving pet owners ourselves, the health and well-being of our pets is always our top priority. That’s why we make all Greenies Dental Treats with delicious, healthy ingredients that are easy to digest and help promote overall pet health. As the popularity of natural pet food continues to grow, more and more pet food manufacturers are putting the term “natural” on their product labels. We understand that there is often confusion about what the term actually means for pet food products like Greenies Dental Treats.


Greenies Dental Treats adheres to the guidelines set forth by Association of American Feed Control Officials (AAFCO). AAFCO guidelines are the leading standards in the pet food industry for product claims.


AAFCO defines “natural” as ingredients “derived from plant, animal or mined, unprocessed or subject to physical, heat, rendering, purification, extraction, hydrolysis, enzymolysis or fermentation, but not subjected to chemically synthetic process.”


Just like any food, it is important that your pet’s food, including treats, is balanced to meet his or her nutritional needs. That’s why Greenies Dental Treats are made with natural ingredients plus added supplements such as vitamins, minerals and nutrients which may not be found naturally, but are safe and necessary for your pet’s growth and overall health.